newton Skate Co., a skateboard-industry cast metal truck company offering the lightest and lowest reverse kingpin trucks on the market, worked with the idea to create a new website. The idea was to create a cleaner website with new features to integrate social media into the website, to increase conversions. Unfortunately the website never came to fruition as development of the trucks and new components ceased. With a relatively low advertising budget, the need for the new site was nulled.
Created in WordPress using similar techniques as The IDSA’s website, additional features like a “team page” gallery, drop down menus, and an easier way to describe the science behind the trucks were added. Additionally, I used my graphic design skills to update the old logo to a Bauhaus-updated look congruent with the new site, as well as all of the images used.